John “SoHoJohnny” Pasquale ITV Gold Interview on Music, Giving Back and the Mission of Let Me Help Inc
John “SoHoJohnny” Pasquale appears in an in-depth interview with Nidhi Gatthuria on ITV Gold, where he shares the story behind his name, his deep connection to music, and the mission that drives Let Me Help Inc. Raised in the Bronx, John started performing in his parents’ garage before becoming involved in his family’s SoHo-based real estate and trucking business. That local presence and his vibrant personality gave rise to the nickname that would later become his public identity.
Let Me Help Inc was founded out of personal loss and the desire to turn grief into purpose. After losing his father to cancer and later his mother to COVID-19, John began organizing charity concerts to raise money and awareness for causes he deeply cares about. The foundation now supports cancer research, anti-bullying programs, Meals on Wheels, mental health initiatives for children, and emergency relief efforts. Events like the six-hour livestream “Mandate for Humanity” brought together celebrities and musicians to lift up communities in crisis, spreading hope through music and connection.
John also speaks about his work with Tribeca Records and Soho Records, where he helps give a platform to independent artists. He reflects on how music has changed, from the return of vinyl to the rise of NFTs, and how his goal is always to connect artists and audiences in ways that feel meaningful and lasting.
Whether through real estate partnerships, live benefit shows, or innovative music projects, John “SoHoJohnny” Pasquale continues to focus his energy on bringing people together and creating real-world impact through Let Me Help Inc.
Watch the full interview on ITV Gold:
